Conservation Communications Associate
Organization: Appalachian Mountain Club (AMC)
Position Title: Conservation Communications Associate
Location: Boston, MA
Hours & Compensation: Full-time. None specified.
Application Deadline: Open until filled.
Organization Overview:
Founded in 1876, the Appalachian Mountain Club (AMC) is the nation’s oldest conservation and recreation organization. With more than 100,000 members, advocates, and supporters in the Northeast and Mid-Atlantic, the AMC promotes the protection, enjoyment, and understanding of the mountains, forests, waters, and trails of the Appalachian region. Our 12 local, volunteer-led chapters reach from Maine to Washington, D.C. and are supported by staff working in offices from Maine to Pennsylvania. The AMC has been involved in virtually every major land conservation effort in the region since the early 1900s, beginning with our leadership in the creation of the White Mountain National Forest through passage of the Weeks Act in 1911.
Description:
The AMC seeks a talented and enthusiastic Conservation Communications Associate to craft and execute conservation messaging and online advocacy campaigns, including social media-based campaigns. Our goal is to effectively engage our members, supporters, and the general public in influencing the outcome of priority conservation issues including, but not limited to: land and water protection; air quality, energy, and climate change; trails; and public lands management. This position will oversee our web-based Conservation Action Network and implement strategies to broaden the active membership of the network; collaborate with policy and communications staff to create and deliver compelling online action alerts and e-newsletters that advance both campaign strategies and organization-wide communication goals; and develop and update conservation content on AMC’s website (www.outdoors.org). This position will also have the opportunity to support coalition-based advocacy and online communication campaigns, develop training and organizing programs for conservation volunteers, and engage frontline staff in other parts of the organization in conservation messaging.
This is a full-time exempt position based in Boston, MA with excellent benefits and reporting to the Director of Conservation and Recreation Policy.
Responsibilities:
- Organize, edit, and produce conservation action alerts and monthly “Get Out Speak Up” newsletter for over 18,000 members and supporters through our web-based Conservation Action Network (CAN).
- Develop and implement strategies for sustained online outreach and advocacy campaigns integrating email and social media outlets to engage members and supporters in AMC’s conservation priorities, broaden and diversify our network of supporters, and influence policy outcomes.
- Coordinate with AMC’s Communications Department to produce conservation messaging in support of priority campaigns through existing social media channels such as Facebook and Twitter.
- In coordination with AMC web and social media staff, evaluate effectiveness of online communications and recommend improvements as needed.
- Maintain conservation website content to support both short-term and sustained online communication campaigns and provide a clear, compelling portrayal of AMC’s conservation priorities.
- Develop conservation-related content such as articles, online slideshows, and videos in support of priority campaigns and funding goals.
- Identify and cultivate members and supporters to become “super advocates” for a deeper level of engagement in online and offline advocacy.
- Collaborate with volunteer relations staff to develop training and outreach programs for AMC’s network of conservation volunteers to support effective organizing and advocacy region-wide.
- Provide occasional administrative support for regionally dispersed policy team on coordinated activities and campaigns.
Qualifications:
- Bachelor’s degree or equivalent experience in communications, journalism, marketing, humanities or in natural resource management, environmental studies, political science, environmental education or other related field with demonstrated communications experience required.
- Proficient computer skills and prior experience or aptitude with online and interactive communication platforms, including email, social media, and web content management applications. Photography and video editing skills preferred.
- Excellent writing and editing skills. Previous experience or aptitude in writing and producing online campaign materials.
- Good verbal communication skills. A high level of collaboration and productive communication among staff is expected.
- Strong, creative problem solving and strategic planning skills.
- Well-organized, accurate, self-motivated. Able and willing to perform a variety of tasks both independently and as part of a team.
- Passion for protecting the environment, for outdoor recreation, and for inspiring the outdoor recreation community to take action for the protection of land, water, mountains, forests, and trails.
- Must have a valid driver’s license.
- Willingness to work occasional weekends and evenings.
- Physical abilities required: Most work is performed in a standard office setting. Must be able to sit, stand, walk, and operate standard office equipment. Ability to travel safely in the backcountry in all weather conditions carrying a backpack of up to 40 pounds is occasionally required.
How to Apply:
To Apply: Please submit a cover letter, resume, and writing sample to [email protected]. Applications will be accepted until filled. No phone calls, please.
Contact Information:
5 Joy Street, Boston, Massachusetts, 02108, United States
